Another successful year in the books for Planetary Group at CMJ! The team was out in full force & hosted 16 bands from across the globe at our annual party at Piano’s. In between subway stops and slices of dollar pizza, Planetary co-founder Adam Lewis had a chance to chat with the New York Times.
This year marked CMJ’s 35th annual Music Marathon. The company is in the midst of a “two-year rejuvenation of the brand” as it shifts focus to accommodate the changing tides of the music industry. New York Times’ Joe Coscarelli spoke with Lewis about the importance of pre-festival preparation for international bands coming to the US for the first time, “A lot of bands still believe in the dream that someone can walk in and discover them. But just because you can get a grant doesn’t mean you should come. There are bands that pay to play in front of five people. That’s what you want to avoid.”
Read the full article over at the New York Times’ site.