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If you’re planning on hiring a publicist or perhaps an entire team to promote your next release, don’t just send the check and lay back, and let them handle the rest. The most successful musicians are those who are involved with every aspect of their careers, and you...

With the music industry partially opening back up, it’s not too early to think about the coming year of 2022. Early on in the calendar one of the biggest events in the industry, really all of the entertainment industries, comes together in March. It is the South by...

Mastering is an incredibly important step in the process of producing music, and one that cannot be skipped—at least not if you want to make music that sounds like it’s ready for primetime.  Despite the importance of mastering in the music production process, many...

One of the most important parts of the music production process is mixing. When an audio engineer mixes a song, they take the various audio tracks that go into that piece of work and layer them in a cohesive way to create a flawless final product. Musicians who are...

When recording and producing your own music, it’s important to know what every step of the process entails. Just because you won’t actually be turning all the knobs or moving the mouse around on a computer screen, that doesn't mean you shouldn’t follow the flow...

Even in today’s internet-driven world where streams, TikTok, Instagram stories and YouTube seem to dominate social chatter and turn musicians with no following into stars, traditional radio remains one of the most effective and popular channels for music promotion....

Being a successful artist means making good music, and that usually requires long hours in a traditional recording studio. Sure, home studios have gotten much better throughout the past several years, but almost all of the songs that reach a mass audience from artists...

Public relations companies can help bands and solo musicians in many, many ways, with the goal always being to bring more attention to the musical act and to help them reach a larger audience. By using different channels, including radio, blogs, print publications,...