Many artists in the music industry are jumping onto the streaming service bandwagon. If you pay close attention to how many times a song has been downloaded, you’ll be amazed by the number of streams your favorite artist has. You may wonder how much an artist is paid for their songs and if they are paid every time a track is played on Spotify. The Los Angeles music promotion company Planetary Group invite you to keep reading as we explain some details surrounding Spotify and examine whether artists get paid every time their music is played on this streaming platform.
Will I Get Paid Every Time Spotify Plays My Song?
Whether you are an independent artist or one signed to a major label, you will likely use one or more streaming services to get your music out there for everybody to experience and enjoy. Additionally, this will help you obtain revenue for your musical productions. Artists of all kinds converge in arguably the most prominent music streaming service around: Spotify. They offer the product of their musical labors, hoping it reaches ears around the world and gets as many streams or downloads as it can. The reasoning behind this is that the higher the number of downloads, the better the payout.
However, recent years have seen an outcry from many artists claiming they are not getting paid enough for streaming music on Spotify. Many artists have argued that the music streaming giant’s payouts are simply not high enough. Spotify used to pay between $0.006 and $0.0084 to artists for their songs. However, the amount of money mentioned before still needs to be split among different people. For instance, the final payout Spotify will grant the artist has to be divided among the artist’s record label (if they have one), their publisher, and other entities such as the American Society of Composers, Authors, and Publishers (ASCAP).
Recently, Spotify increased its payout per stream. However, this increase still needs to be split up between different parties with a financial interest in the work (publishers, writers, etc.). These amounts are still the subject of intense debate among many artists, from those tied to a contract with a major record label or those managing their own careers. To put it in perspective, an artist would need roughly 400,000 streams to earn an amount comparable to the average monthly minimum wage. Multiple sources have reported that Spotify will continue to increase their payouts as the number of subscriptions for their service grows.
How Can I Benefit from a Music Streaming Service?
Streaming services have become a cornerstone of the music industry. Millions of people subscribe to these services to enjoy their favorite music at any point in time. As we mentioned before, the amount of money left after everybody has gotten their cut is not enough for many artists. However, there is another side to this coin that can and should be seen positively.
One of the main reasons why streaming services are so important is because they allow you to connect with millions of people. This includes people who have listened to your songs before or people who may be exposed to your music for the first time. This is an exposure you may not be able to get somewhere else. Traditionally, other platforms, such as promoting music on the radio, can help you impact a particular segment of the populace. However, streaming services such as Spotify can give people access to the music of their favorite artists any time they wish for as long as they want. This ease of access and the amount of control the user has over their music may work to your advantage.
If you are an up-and-coming artist looking to expand your fan base and widen your popular appeal, then music streaming services can help. Often, independent musicians struggle to focus on their careers while working on their artistic projects at the same time. With the introduction of music streaming services, artists can work on their projects and easily release them on these virtual platforms for the world to enjoy. Granted, the return on investment via streaming may not be enough to live on, but it can help to boost your presence in the market.
Another exciting benefit of streaming your music is having access to valuable data. You can see how many people have listened to your music, giving you an idea of what needs improvement or what has been a hit with listeners. Despite intense debate regarding revenues and royalties, these digital platforms may become an important part of your music promotion efforts.
Music Promotion Company Serving Independent, Local, and International Artists in LA
The Los Angeles music promotion professionals at Planetary Group understand how the music business works and can help you design an effective promotional campaign for your next project from consulting to online music promotion. Thanks to our many years in the music industry, we can build strategies tailor-made to fit your needs. To learn more about all of our services and how we can help you with your next release, call Planetary Group today at (323) 952-5050.